3 days old

Marketing Planner

Tribune Company
Seattle, WA
  • Job Code
    2019-49684
Marketing Planner in Seattle, Washington | Careers at WA-Seattle;1813 Westlake Avenue North (KCPQ)
  • Marketing Planner

    Location US-WA-Seattle
    Posted Date 3 months ago(6/27/2019 3:36 PM)
    Job ID
    2019-49684
    Category
    Marketing/Creative Services
  • Overview

    Q13 FOX, Tribune Media’s Seattle FOX affiliated TV station is looking for a creative and strategic leader to join our team! In this role you’ll coordinate the marketing planning and brand support areas of our award-winning Creative Services department. A large focus of this job will be on strategic planning to ensure all marketing opportunities are fully maximized through TV, digital and OOH media to support a variety of top-rated local news professional sports and entertainment content.

    Responsibilities

    What You’ll Do:

    • Collaborate with the Director of Marketing and Brand Manager to develop cross-platform action plans for the station’s short and long-term marketing priorities.
    • Maintain overall marketing roadmap documents and track progress across simultaneous timelines and campaigns.
    • Manage organic and paid digital media marketing campaigns for internal campaigns and external clients.
    • Coordinate outside media planning and execution, working with external vendors as needed to build robust plans.
    • Oversee on-air promotion inventory for news, sports, network and syndication to ensure all creative is up to date and representative of station marketing priorities.
    • Utilize research, ratings and other metrics to adjust media placement and optimize strategies to address performance of priority initiatives.
    • Supervise internal and external client services between content and sponsorship personnel.
    • Oversee event/grassroots activation and opportunities. Develop unique programs to grow traffic, increase awareness and position the brand positively.

    Qualifications

    • 5+ years’ experience in a marketing, communications or digital media position.
    • Media industry experience a plus, but not required.
    • Strong knowledge of the latest digital marketing and social media trends.
    • Experience managing organic and paid digital media campaigns for businesses.
    • Experience developing media plans and media buying.
    • Must be organized, detail oriented and self-starting.

    #TBMB

    Now

    Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
    Share on your newsfeed
    Posted: 2019-09-19 Expires: 2019-10-19

    Featured Jobs

    ASSISTANT PROFESSOR OF CINEMA & TELEVISION ARTSElon University School of Communications Elon, NC More Info
    Assistant Professor or Artist-in-Residence, Multi-Camera Television Production Emerson College Boston, MA More Info
    DirectorTribune Company Richmond, VA More Info
    Executive ProducerTribune Company Los Angeles, CA More Info
    News ProducerTribune Company Los Angeles, CA More Info
    MMJ-Weekend MeteorologistTribune Company Metairie, LA More Info

    Salary Questions

    Find out how your paycheck compares by industry, function, location, and more.

    Check Right Now

    Your Resume

    Use our Resume/CV builder to quickly create a resume/cv that stands out.

    Get Started Now

    Set Up Your Job Alerts

    Be alerted wnhen a job is posted which fits your professional criteria.

    Set Up Your Alerts Right Now

    Before you go...

    Our free job seeker tools include alerts for new jobs, saving your favorites, optimized job matching, and more! Just enter your email below.

    Share this job:

    Marketing Planner

    Tribune Company
    Seattle, WA

    Join us to start saving your Favorite Jobs!

    Sign In Create Account
    Powered ByCareerCast